Seller Secrets: Essential Open House Do’s & Don’ts
Preparing for an open house is one of the most effective ways to showcase your home to potential buyers. While your agent handles the marketing, promotion, and hosting, the way you prepare behind the scenes plays a major role in how buyers feel when they walk through the door.
A successful open house creates connection, sparks emotion, and helps buyers imagine themselves living in the home. To make the best possible impression, here are the essential do’s and don’ts every seller should follow.
✅ DO: Declutter and Depersonalize
Buyers need to imagine their life in the space—not yours.
Before your open house:
Remove personal photos
Clear countertops
Organize closets
Tidy shelves and storage spaces
Put away pet items, toys, and paperwork
A clean, neutral home helps buyers focus on the features instead of distractions.
❌ DON’T: Leave Too Much Furniture Out
Overcrowded rooms feel smaller.
Removing a few pieces can instantly:
Improve flow
Maximize space
Highlight natural light
Make the home feel more inviting
Your agent can help you decide what should stay and what should go.
✅ DO: Make Minor Repairs
Small issues send big signals.
Before the open house, fix:
Squeaky doors
Burnt-out bulbs
Loose handles
Scuffed walls
Running toilets
Broken blinds
These repairs show buyers the home is well cared for.
❌ DON’T: Ignore Curb Appeal
First impressions start before buyers even step inside.
Make sure to:
Freshen up mulch
Trim bushes
Sweep the front porch
Replace worn doormats
Add a simple plant or seasonal touch
A welcoming exterior sets the tone for the entire showing.
✅ DO: Deep Clean Everything
A spotless home stands out instantly.
Pay extra attention to:
Floors and baseboards
Kitchens and bathrooms
Windows and mirrors
Air vents
Pet hair
Clean homes show better, feel larger, and photograph beautifully.
❌ DON’T: Stay Home During the Open House
Buyers need space to explore and speak freely.
Staying at home can make the experience uncomfortable or rushed.
Your agent will handle everything—trust them and step out for the day.
✅ DO: Remove Valuables & Secure Personal Items
For peace of mind, put away:
Jewelry
Medications
Small electronics
Important documents
Your agent will monitor the home, but it’s always better to be safe.
❌ DON’T: Overlook Lighting
Bright homes feel warm and inviting.
Before leaving:
Open all blinds
Turn on every light
Replace dim or mismatched bulbs
Good lighting highlights your home’s best features.
Final Thoughts
The goal of an open house is to create a welcoming, memorable experience that helps buyers fall in love with your property. With thoughtful preparation, intentional styling, and support from your real estate team, your home can make a powerful first impression—and attract strong offers.
If you're considering selling in Southwest Florida, The Harlan Group is here to guide you at every step—from preparation to pricing to closing.