Seven Years Strong: Celebrating the Partnership That Built The Harlan Group
On November 18, Jessica Nolan and Erin Harrel celebrate seven years of partnership—seven years of vision, leadership, growth, and genuine community impact across Southwest Florida.
What began in 2017 as two women joining forces with a shared belief in doing real estate differently has evolved into something far greater than a partnership. It has become a movement. A brand built on leadership, heart, and the belief that clients and communities deserve more than a transaction—they deserve an experience, a relationship, and a team that shows up long after closing day.
From a Two-Woman Dream to a Southwest Florida Brand
When Jess and Erin first launched their partnership under the Old Florida Dream Team, their mission was simple: help people feel at home in Southwest Florida. Their early years were spent serving families, guiding newcomers to the region, and advocating for communities as they changed and grew.
But as their impact expanded, so did their vision.
The rebrand to The Harlan Group marked a new chapter—one that combined residential excellence, commercial leadership, community involvement, and education under one unified mission. What started as a real estate team has become a multi-layered brand serving buyers, sellers, investors, and local businesses from Tampa to Marco Island.
Seven Years of Milestones, Momentum & Meaningful Work
Over the past seven years, Jess & Erin have:
Helped hundreds of families and investors achieve their real estate goals
Led high-profile redevelopment opportunities, including the Royal Beach Club on Fort Myers Beach
Launched The Harlan Foundation to support foster and homeless youth across Lee County
Built a thriving team culture rooted in leadership, mentorship, and education
Expanded their reach across Southwest Florida’s most coveted coastal communities
Developed courses, events, and educational resources for agents and small business owners
Grown a respected commercial and residential brand known for integrity, innovation, and results
Yet the heart of their journey has never been the accolades or the numbers.
It’s the people.
The True Success: Trust, Relationships & Community
In a season defined by gratitude, Jess and Erin consistently reflect on the trust they’ve earned from clients, partners, team members, and the Southwest Florida community. Their business has grown because their relationships have grown—built on authenticity, service, and a passion for helping others succeed.
Whether guiding a family into their first home, consulting on a major investment, supporting a local nonprofit, or mentoring agents across the region, Jess and Erin’s mission has always remained the same: lead with heart, and the results will follow.
Looking Ahead: A New Chapter of Growth
As The Harlan Group celebrates seven years strong, the future feels brighter than ever. The next chapter includes:
Expanded education and agent development
Continued commercial growth and redevelopment leadership
New community initiatives through The Harlan Foundation
Enhanced resources for clients, partners, and investors
Broader reach across Southwest Florida and beyond
Jess and Erin’s story is still being written—and the best chapters are yet to come.
Here’s to seven years of partnership, purpose, and progress. And here’s to every chapter still ahead.
